Tag: Branding

Psychology Expert's Testimony on Consumer Perceptions of Online Posts Excluded

Posted In: Branding Expert Witness, Expert Challenges, Forensic Accounting Expert Witness

Posted On: September 4, 2025

Psychology Expert’s Testimony on Consumer Perceptions of Online Posts Excluded

Psychology Expert’s Testimony on Consumer Perceptions of Online Posts Excluded

Marketing Expert Witness Allowed to Testify Despite Her Relative Inexperience in the Field of Trademark Law

Posted In: Expert Challenges, Marketing Expert Witness

Posted On: December 11, 2024

Marketing Expert Witness Allowed to Testify Despite Her Relative Inexperience in the Field of Trademark Law

Marketing Expert Witness Allowed to Testify Despite Her Relative Inexperience in the Field of Trademark Law

Marketing Expert Witness' testimony limited due to her lack of experience analyzing consumer confusion from either a legal or marketing perspective in trademark infringement suit

Posted In: Expert Challenges, Marketing Expert Witness

Posted On: October 18, 2023

Court limits testimony of Marketing Expert Witness citing lack of experience analyzing consumer confusion from either a legal or marketing perspective...

Court limits testimony of Marketing Expert Witness citing lack of experience analyzing consumer confusion from either a legal or marketing perspective in trademark infringement suit