Results for:
Alexander V. Krasnikov
Alexander V. Krasnikov
Marketing
Chicago, Illinois
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Expert Details
Dr. Krasnikov’s research focuses on brand assets, trademark rights, and marketing systems, with peer-reviewed publications in the Journal of Marketing Research, Journal of International Marketing, Marketing Letters, and Journal of Consumer Marketing, among others. His work has addressed issues such as intellectual property, brand strategy in emerging markets, counterfeit goods, and the financial implications of brand equity.
He has received multiple research grants, including funding related to intellectual property litigation and trademark valuation. Dr. Krasnikov has prior industry experience as a marketing manager in pharmaceutical firms and has presented at conferences hosted by the American Marketing Association and Michigan State University. His expertise supports matters involving marketing strategy, consumer behavior, brand valuation, and trademark impact.
A previous Expert Challenge Study on Alexander V. Krasnikov revealed:
| Total Challenges | 1 |
|---|---|
| Direct Challenges | 1 |
| Indirect Challenges | 0 |
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